Utah Soccer Alliance and TC United Join RSL's "Royal Coalition"

SW Valley- and Tooele-Based Clubs Join Real Salt Lake’s Development Initiative for Local Youth


SW Valley- and Tooele-Based Clubs Join
Real Salt Lake’s Development Initiative for Local Youth Soccer Programs


Utah (Wednesday, July 6, 2011)

Real Salt Lake and adidas are proud to announce the addition of
Utah Soccer Alliance (USA) and TC United as the latest “Victory
level partners of the Royal Coalition program, the new youth
soccer development initiative under the umbrella of Real Salt Lake and its
groundbreaking Youth Development Program.

the newest members of the Royal Coalition, we would like to thank Utah Soccer
Alliance and TC United for their partnership and officially welcome their
players, coaches and staff into the extended Real Salt Lake family,” said Real
Salt Lake President Bill Manning. “We expect the commitment of both
these area clubs to the Royal Coalition to open up even more eyes to the
benefits of this unique and rewarding partnership.”

Utah Soccer Alliance is a non-profit,
youth soccer club based primarily in the southwest communities of the Salt Lake
Valley that boasts one of the largest memberships in Utah, featuring 2,500
recreation players and 800 kids in its competition program. With the number of teams fielded at
all competitive levels and a large recreation program, Utah Soccer Alliance is
able to achieve its unique mission of focusing on player development while also
providing a place for everyone to play. Utah Soccer Alliance continues to
be one of the best club values in the Intermountain Region while still maintaining
the ability to recruit a top coaching staff that includes Olympic Development
Staff coaches, former professional and collegiate standouts and head coaches
from local area high schools.

are excited to further the already strong relationship between USA and Real
Salt Lake,” said Eric Wells, President of Utah Soccer Alliance. “From
the first day RSL existed, USA has recognized the importance of the connections
made between Major League Soccer and local youth clubs. Our relationship with
RSL has been mutually beneficial from the start, and this new level of
partnership will only help to make that bond even stronger.”

has been flourishing in Tooele County for over 25 years, however, it’s only
been since 2004 the youth soccer program was revamped and renamed to TC United.
With 15 competitive teams and over 1,500 recreational kids playing in the
program, it’s no wonder TC United has set the benchmark for clubs in Tooele
County in regards to player development and coaching education. Thanks to a
coaching staff that boasts numerous National Licenses and members of the State
of Utah staff, TC United has developed more collegiate-level players and
members of the Utah Olympic Development Program than any other club in Tooele

United is very excited to join the efforts of Real Salt Lake to help Utah
become the soccer hot bed that it has the potential to be. RSL has a commitment
and dedication to improving players and coaches, as does TC United, so it just
made sense for TC United to partner with RSL to enhance the player and coaching
experience,” said Casey Walker, Club Director for TC United. “While we
felt membership with TC United already outweighed its costs, the ability to
offer the additional benefits included in RSL’s Royal Coalition program was a
no-brainer. Now our TC United players will be wearing the RSL logo and have
access to many benefits that few other clubs can claim, and we feel this is a
great enhancement for not just TC United’s players and coaches, but to the
community as a whole.”

Royal Coalition partnership has been developed at three distinct levels – Victory
Gold, Claret, and Cobalt
– allowing youth soccer organizations the option
of deciding which partnership will most benefit their club and its membership.
Victory Gold members such as Utah Soccer Alliance, TC United and founding
member Sparta United SC will also receive premium access and additional
benefits through adidas.

United States has some of the best athletic talent in the world and its part of
our goal at adidas to make sure our homegrown athletes have opportunities to
play elite soccer,” said Antonio Zea, Director of Soccer for adidas
America.  “We share a long-term vision with Real Salt Lake to develop the
elite game here in America and look forward to continuing to work together on
the Royal Coalition program with clubs such as Utah Soccer Alliance and TC
United to develop the next generation of American soccer stars.”

list of member clubs, membership benefits and commitments for each level of the
Royal Coalition are detailed below. To receive more information on the Royal
Coalition program, or to see how your youth soccer organization can get
involved, please contact RSL Soccer Market Manager Scott Reynolds at sreynolds@RealSaltLake.com or 801-727-2862.



Gold” Club Roster:

  • Sparta
    United SC (Salt Lake City)
  • Utah
    Soccer Alliance (SW Salt Lake valley)
  • TC
    United (Tooele)

benefits include:

  • 3
    year adidas equipment contract 
  • Seasonal
    “Presidential Suite Night” 
  • Seasonal
    “Chalk Talk” with RSL Head Coach Jason Kreis 
  • Seasonal
    team training visit to an RSL First Team practice 
  • Quarterly
    player development meetings with RSL’s First Team coaching staff 
  • Annual
    adidas/Royal Coalition All-Star Game 
  • Participation
    in annual Royal Coalition Coaches’ Symposium 
  • Annual
    curriculum development session 
  • Custom
    training consultation 
  • Five
    (5) RSL player/mascot appearances 
  • adidas/Royal
    Coalition logo ID 

commitments include:

  • Minimum of 20 season ticket packages (any seating level)
  • One
    (1) ticket voucher for every tournament participant
  • RSL
    Jrs. membership for every recreation/academy participant



Club Roster:

  • Utah
    Rangers FC (Orem)
  • Blue
    Knights SC (Sandy)

benefits include:

  • Three
    (3) RSL player/mascot appearances
  • Seasonal
    “Chalk Talk” with RSL Head Coach Jason Kreis
  • Seasonal
    team training visit to an RSL First Team practice
  • Participation
    in annual Royal Coalition Coaches’ Symposium
  • Annual
    curriculum development session
  • Custom
    training consultation
  • Royal
    Coalition logo ID

commitments include:

  • Minimum of 10 season ticket packages (any seating level)
  • One
    (1) ticket voucher for every club participant
  • RSL
    Jrs. membership for every recreation/academy participant



Club Roster:

  • AYSO
    126 – Cottonwood Heights
  • AYSO
    343 – West Weber

benefits include:

  • One
    (1) RSL player/mascot appearance
  • RSL
    Jrs. membership card
  • RSL
    Jrs. ticket voucher
  • Coaching
    education session
  • Seasonal
    staff support
  • RSL
    Jrs. logo ID

commitment includes:

  • RSL Jrs.
    Membership for every recreation/academy participant


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